The Chief Executive Officer of Google has Issued a Warning Against Rushing to Deploy AI Without Oversight

In an interview televised on Sunday, Alphabet Inc. and Google Chief Executive Officer Sundar Pichai emphasized that the push to use artificial intelligence technology must be well-regulated to avoid any detrimental repercussions.

In an interview with 60 Minutes, Pichai was asked what artificial intelligence keeps him up at night. He responded, “The urgency to work and deploy it beneficially, but at the same time, it can be very harmful if deployed wrongly.”

Google, headquartered in Mountain View, California, has been one of the industry pioneers in developing and implementing AI across all of its services. The image-recognition systems of the corporation are utilized by software such as Google Lens and Google Photos. In the same vein, Google’s Assistant has benefited from the company’s years of study in natural language processing, which Google has been carrying out. Despite this, the company’s rate of technology implementation has been purposefully measured and conservative. On the other hand, OpenAI’s ChatGPT has kicked off a race to advance artificial intelligence technologies at a significantly quicker speed.

Pichai stated, “We do not yet have all of the answers” and that “the technology is moving fast.” “So, does that cause me to toss and turn all night? Absolutely.”

In the race to include generative artificial intelligence (AI) in its products, Google is currently playing catch-up. Generative AI is software that may produce text, images, music, or even video in response to user requests. ChatGPT and another OpenAI product called Dall-E demonstrated the technology’s promise. Numerous companies, ranging from internet giants in China to those based in Silicon Valley, are now actively participating in showcasing their wares. Former Google CEO Eric Schmidt issued a call to action to the world’s leading technology businesses, urging them to work together to establish proper norms and guardrails and warned that any halt in technological advancement would “simply benefit China.”

Pichai warned businesses to avoid getting caught up in the dynamics of the competitive environment, even though there is a sense of urgency in the industry. And he feels that the experience of OpenAI’s more direct approach and the launch of ChatGPT has taught him some valuable insights.

According to Pichai, one of their arguments was that you shouldn’t release technology like this when it’s this powerful because it would leave civilization with little time to adjust. “This is a reasonable viewpoint. Respectable individuals are attempting to determine how to use this technology, just as we are.

Pichai pointed out that one of the dangers posed by generative AI is the potential for creating “deepfake videos,” in which real people are made to appear to make statements they did not actually make. According to Pichai, situations like this show the need for regulation.

He stated that those who create deepfake films that harm society should be held accountable for their actions. “Anyone who has worked with AI for any length of time, you know, you realize that this is something so different and deep that we would require societal regulations to think about how to adapt.”